After I posted the note about Google this AM, I saw this from the NY Times blog. Hard to see what makes these trends reverse:
Magazines’ Newsstand Sales Fall 9.1 Percent
By STEPHANIE CLIFFORDMagazines’ newsstand sales plummeted in the last six months of 2009, and subscriptions dropped as well.
Newsstand sales for the 472 U.S. consumer titles measured by the Audit Bureau of Circulations declined 9.1 percent, to 39.3 million, in the last half of 2009 versus the same period a year earlier, the organization reported this morning. That follows an 11.12 percent decline from July through December 2007 to July through December 2008.
http://mediadecoder.blogs.nytimes.com/2010/02/08/magazines-newsstand-sales-fall-91-percent/
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